Tesla Cybertruck production finally starts in Texas

Tesla initially said it would sell the Cybertruck in three configurations:

  • A single-motor version with more than 250 miles of range, starting at $39,900 (all figures in USD).
  • A dual-motor model with more than 300 miles of range, starting at $49,900.
  • And a tri-motor iteration with more than 500 miles of range, starting at $69,900.

But in October 2021, the company removed pricing and specifications from its Cybertruck order page, without explanation.

When asked in April this year for updated specs and pricing, Musk demurred, saying Tesla would save that information for a Cybertruck handover event he hoped to stage around the end of the third quarter.

Since Tesla unveiled the vehicle at an event marred by the botched demonstration of supposedly bulletproof glass, Ford Motor Co. introduced an electric version of its best-selling F-150, General Motors began selling its GMC Hummer EV pickup, and Rivian Automotive Inc. launched its R1T truck.

Deutsche Bank analyst Emmanuel Rosner expects Tesla to deliver 2,000 Cybertrucks this year — a fraction of the 1.78 million vehicles he’s projecting in total. In a June 26 report, he questioned whether the product will boost the company’s profitability, citing the difficulty of optimizing production and the need for larger battery packs to enable towing.

“This could layer on an additional headwind to margin in the back half” of the year, wrote Rosner, who rates Tesla stock a buy with a $260 target price. The shares closed Friday at $281.38 and have soared 128% this year.

Tesla releases second-quarter earnings results on July 19.